Content Marketing

How to make your email newsletter a success

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With so much focus on gaining social media followers, it’s easy for some companies to overlook or put less resources into email – especially e-newsletters. Earlier this year, Smart Insights carried out a survey among marketing professionals which revealed email was rated the most effective digital media channel ahead of social media, SEO, affiliate marketing […]

Content Marketing

The Three Ts To Better Blogging

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When creating content for your blog, Google Real Time Search Trends is a great tool for monitoring what is currently trending in any city or country across the world over the past 24 hours. Focussing on this allows you to work on the three Ts to boost your blog. Tailored Content –┬áTrend following – Traffic […]